The shops on South Congress keep getting better and better and Gorjana is one we were very excited about! If you are looking to spice up your jewelry collection with fun and affordable jewels, this spot is for you! Also a great spot to send your loved ones an anniversary or birthday surprise! 

Updated January 2022


Started in 2004, by Gorjana and Jason Reidel, a husband and wife duo who began working on this dream from the floor of their Laguna Beach apartment. They drove many miles and circuited trade shows just the two of them as the company began to grow. The brand first hit it big being sold in large multi retailers like Nordstrom, but now the company has opened many store fronts across the West Coast, Midwest and Southwest regions, and a few in the Northeast!



The collection of jewelry is high quality yet affordable, featuring dainty pieces mixed in with chunky chains and layering staples. Find necklaces, earrings, bracelets and rings - mix and match from different collections or even add in some long lasting pieces from the new ‘Fine Jewelry’ collection.



The Alphabet and Astrology collections are perfect for a more personal touch. Or you can get something engraved from the Be Spoke collection, with coordinates, special dates, or anything you desire!



Layering is the name of the game at Gorjana! Find a few staples and layer up to make your neck, wrist, ears or fingers stand out! Many of the best sellers are reasonably priced or you can purchase sets together making it super easy! We have our eyes on the Parker Huggies, Crew Hoop Set, and the Venice Layering Set!